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Advertising Group Pulls Out Of Internet Tracking Negotiations Every time negotiations between the advertising industry, Internet browsers, and privacy advocates appear to have hit a nadir, new developments reveal that a "Do Not Track" standard is even further out of reach than previously thought. Such is now the case with the news that the Digital Advertising Alliance has become the latest major party to announce it will no longer participate in the World Wide Web Consortium (W3C)'s Tracking Protection Working Group. The DAA, an industry group representing...
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